SPCA International
The Society for the Prevention of Cruelty to AnimalsBefore After
BNW developed a site that leveraged the SPCA's rightful position as the premier authority on pet care and no-kill shelters by offering a free repository of pet care information that promotes the goals of the organization and attracts new users through its search engine-friendly knowledge base. We expanded their donor base by developing an online donations engine and through online campaigns, including the PetStyle photo contest and the signature Pet Proclaimer newsletter.